In a previous blog post, we talked about our “Be Fraud Aware” website and the campaign website we’ve launched to help people in BC’s Punjabi and Chinese communities protect themselves against scams.

As part of the campaign, we’ve also updated our social media channels, adding new backgrounds to YouTube and Twitter, and a welcome page to Facebook. Let us know what you think about them.

On YouTube, you will find the campaign commercials, investor stories that are based on real investment scams, and a video that helps you identify the warning signs of fraud. We plan to add more videos throughout the year, so stay tuned. We’d also appreciate suggestions for videos that you might find useful.

We’ve also made some other tweaks to InvestRight.

As we mentioned in our last post, there is a new Punjabi landing page and banners that promote the “Be Fraud Aware” campaign.

There is also a new “Report to Us” button. Before the change, it was the “Talk to us” button. We changed it because users told us they felt it looked like a chat function.

You will find this button on the upper right side of the screen. If you click on it, you will be taken directly to an area where you can report a scam online, file a complaint about an advisor or firm, or get the information you need to contact BCSC inquiries.

We have also added a glossary link to the front page above the search box to give people quick access to this tool. Users told us they liked the glossary, but found it hard to find, so we put the link on the homepage.

As you can see from this post, we are open to suggestions for the site. If we feel a suggestion improves the experience of users we’ll certainly consider making the change.

Suggested Reading

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Madoff on Madoff: Wealthy clients and affinity networks used to the feed scheme

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